Native Advertise- The effective way of marketing.

Marketing is all about emotions and it is a proven fact that human beings are emotional. As a marketer you should know how to use emotions to your advantage as per Sachin Uppal ,Growth Advisor.

These are some tips on how to use emotions for marketing success:

• ·         HUMOR

Everyone loves humor. But your humor should be self-depreciating and not at the cost of any customer or competitor. Humor can help you catch the customers’ attention and also get him engaged.

Humor is intelligent and everybody wants to be entertained and thus by using humor in your ad campaign can help you get the customers attention, time and investment feels Sachin Uppal Growth Advisor.

• ·         HEADLINES

The headline which you give your advert is very critical. The headlines should be catchy and self-descriptive. You need to know how to play with words so that the customer gets attracted to your product and service. Taglines are very important as they stick in your mind and thus the right words can make the right connection and get the customer to go for your product

• ·         THE WOW FACTOR

Sachin Uppal feels that you need to delight the customer and have a WOW factor in your product. You need to astonish and amaze the customer. Your customer should find your product different and unique and he should see a special benefit in going for your product.

So put that extra in to your product and create a product which is different, unique and brilliant so that the moment the customer sees your product he should say Wow! In astonishment.

• ·         IMAGES AND ANIMATION

As they say ‘a picture speaks a thousand words’ the same is true for your marketing and advertising too. By using the correct colors and pictures you can get the attention of the customer and get him engaged into and interested in your product.

Create an innovative and unique logo which stays in the minds of the customers and that will increase your brand recall and more and more customers will become interested in your product.

• ·         COLORS

It is a proven fact that colors attract customers. Especially bright colors like yellow and red get the attention of the customers fast and quick. So use bright and attractive colors which attract the customer and help him buy and invest in your product.

By using these simple but effective tips you can convert your marketing and advertising campaign into a resounding success.

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